A booklet for Woodland Preschool that had to hold two things at once: the school's playful animal sub-brands and its core logo, without letting one drown the other. I simplified the six animals into soft abstract shapes in their age-group colours, overlapping them gently around the central mark. The cover folds out into a pocket for business cards and notes, handy for parents on a trial visit, and inside, a warm wooden palette and textured paper carry organic shapes through the curriculum pages. It closes on a small visual story: children moving through coloured circles, the journey from Woodland up to Stamford American, drawn as one continuous path.
